The book and the project

Il Profumo del Sé

Ancient senses, future identities in a hyper-technological world.

03 / The book
Cover of Il Profumo del Sé by Antonio Simone

The question

What remains of us when everything demands our attention?

The book moves through digital overload, memory, smell and identity to recover a less automatic form of presence.

Smell becomes a cultural lens: an ancient sense closely linked to memory, revealing the embodied, cultural and relational nature of human experience.

Beyond the book

The publication opens new directions.

Editorial journey

Identity and the future

The book begins a wider enquiry into humanity, care and future generations.

Publications

Observatory

Reading the present

Notebooks and essays develop the questions opened by the book.

Human Observatory

Education

From page to experience

The School translates selected themes into courses on smell and perception.

School of Aromacology

2026 edition

Il Profumo del Sé is available.

The printed Italian edition can be purchased from the publisher’s store.

Buy the book

International media

Read the Platinum interview.

The complete English edition is available online.

Open Media / Press